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Disperse
Universe

Captured by
sarahcapurso
Apr 27, 2013

scottlerman

Apr 28, 2013 2:55 pm

Sarah, what is this?

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Olvi

Captured by
leenetsky
Jan 13, 2013

scottlerman

Jan 15, 2013 2:46 pm

Looks like fingers clutching a beer can.

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Coca
Cola

Captured by
JuanCarlos
Jan 3, 2013

scottlerman

Jan 4, 2013 1:01 pm

It's odd how the "Mexico" geographic designator runs over into the top of the can. Why not just move it to the next line?

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Swarovski

Captured by
AB2
Dec 16, 2012

scottlerman

Dec 16, 2012 7:33 pm

The tree lighting at Rock Center has become a crass, cheap spectacle.

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ESPN

Captured by
Daniela Novaes
Dec 16, 2012

scottlerman

Dec 16, 2012 7:31 pm

Memorable? Yes. But not in a good way.

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Ology

Captured by
LZNYC
Dec 16, 2012

scottlerman

Dec 16, 2012 7:30 pm

The bottle looks like a model of a stomach.

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MTA
Subway

Captured by
christinabouraad
Dec 7, 2012

scottlerman

Dec 14, 2012 2:17 pm

In NYC the subway car "trucks" run on steel wheels. That screeching is steel wheels on steel rails. Some European systems use rubber tires (tyres.)

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Coppertone

Captured by
ConroyLand
Dec 4, 2012

scottlerman

Dec 14, 2012 2:12 pm

A truly odd image that would not be created in this day and age. I wonder why it hasn't been retired.

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Dunkin'
Donuts

Captured by
lauren.martiello
Dec 4, 2012

scottlerman

Dec 14, 2012 2:10 pm

Who doesn't like sprinkles?

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Abercrombie
&
Fitch

Captured by
ConroyLand
Dec 4, 2012

scottlerman

Dec 14, 2012 2:09 pm

What does it smell like to you?

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Burger
Heaven

Captured by
AB2
Dec 10, 2012

scottlerman

Dec 14, 2012 2:07 pm

Agreed. Way too neutral for the name.

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MTA
Subway

Captured by
christinabouraad
Dec 7, 2012

christinabouraad

Dec 7, 2012 8:17 am

They actually have a distinct sound as well; I don't think I have heard that same screeching noise as the train is stopping in other subways I have been in, in Europe.

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Burger
King

Captured by
Onufrishyn
Dec 4, 2012

christinabouraad

Dec 7, 2012 8:13 am

This is so true, you can always know when someone had Burger King, even just their fries. I just don't get a positive connotation (but not as bad as McDonalds, because I like Burger King fries).

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XCel

Captured by
Andy_McGrath
Nov 28, 2012

christinabouraad

Dec 7, 2012 8:09 am

I agree that every wetsuit (and other products) brand has its own smell. I get the same feeling when I smell my Neo Sport, but I think of diving and just relaxing underwater.

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Elmer's

Captured by
Nourah
Dec 4, 2012

christinabouraad

Dec 7, 2012 8:03 am

Also their glue stick has a different smell that reminds me of childhood and arts and craft (well untill today)

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21st
Century
Fox

Captured by
Nourah
Dec 4, 2012

kimber8324

Dec 4, 2012 9:39 am

This is a great example. I can hear it now!

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Sriracha

Captured by
randygregoryii
Dec 4, 2012

kimber8324

Dec 4, 2012 9:16 am

best...hot sauce...ever!

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Simmenthal

Captured by
tyleradamsmith
Nov 30, 2012

scottlerman

Nov 30, 2012 10:26 am

Is this spHAM or spBEEF?

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Folgers

Captured by
Billy1456
Nov 26, 2012

scottlerman

Nov 28, 2012 6:55 am
Last reply on Dec 16, 2012 at 12:14 pm

I'm a sucker for this kind of street art/ad.

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Blk

Captured by
LZNYC
Nov 27, 2012

scottlerman

Nov 28, 2012 6:54 am

I agree. What's next? Bilge water?

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Crayola

Captured by
LZNYC
Nov 27, 2012

scottlerman

Nov 28, 2012 6:53 am

Washable? I want my art materials to be archival!

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Converse

Captured by
rgordonsmith
Nov 23, 2012

christinabouraad

Nov 27, 2012 1:01 pm

This is part of the Nike "ReUSE A SHOE" Innovation For A Better World.

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Samsung

Captured by
rgordonsmith
Nov 25, 2012

christinabouraad

Nov 27, 2012 12:56 pm

I think it is smart, because people who see this and don't have a samsung will wonder; "how come apple doesnt do something like that for iPhone holders?" or "if only I had a galaxy, I would've gotten that song". Not that these people are going to go buy a samsung directly, but marketing like that generates awareness as well as familiarity for the product which might influence their future purchase..

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Oreo's

Captured by
Catalina
Nov 24, 2012

christinabouraad

Nov 27, 2012 12:51 pm

The best Oreo I have had is the Cookies and Cream Oreo in Costa Rica, and I have never seen it anywhere else.

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MoMA

Captured by
Billy1456
Nov 26, 2012

scottlerman

Nov 27, 2012 12:49 pm

I guess they'll look at the painting later...

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Heinz
Ketchup

Captured by
Billy1456
Nov 26, 2012

scottlerman

Nov 27, 2012 12:46 pm
Last reply on Dec 16, 2012 at 12:14 pm

Why do you think this is a mediocre design? Seems quite good to me.

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Cinnabon

Captured by
davidj24
Nov 25, 2012

christinabouraad

Nov 27, 2012 12:44 pm

I actually have a completly different experience with cinnabon (or was it with cinnzeo), I used to love cinnamon rolls until I got food poisoned from the pecan roll, and now I cannot even smell them (even though its been almost 10 years!)

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3M

Captured by
GTatum
Nov 26, 2012

christinabouraad

Nov 27, 2012 12:41 pm

This is smart, I wonder if anyone on the street actually tried to break it

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Betty
Crocker

Captured by
christinabouraad
Nov 25, 2012

christinabouraad

Nov 27, 2012 12:39 pm

I think it is a good thing that they used a photograph and didnt go on with the illustration because the whole point is that she is evolving with the women of today. Speaking of that, I think they need an update on her image

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Fishes
Eddy

Captured by
lauren.martiello
Nov 5, 2012

lauren.martiello

Nov 26, 2012 12:40 pm

it was at Fishes Eddy on 20th and Broadway. I thought this was a great way to let people express themselves, especially their frustration towards hurricane sandy and offer messages of encouragement to one another. This has nothing to do with Fishes Eddy as a brand, but becoming a platform for people in a time of need makes me like them all the better.

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3M

Captured by
GTatum
Nov 26, 2012

hannahsbaker7

Nov 26, 2012 11:31 am

This is awesome - creative and memorable.

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AT&T

Captured by
davidj24
Nov 25, 2012

hannahsbaker7

Nov 26, 2012 11:17 am

I agree with Tom. Their sonic branding is so well done but they haven't capitalized on it

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Cinnabon

Captured by
davidj24
Nov 25, 2012

hannahsbaker7

Nov 26, 2012 11:16 am

I don't even remember the last time I ate one of these but I can still remember exactly how it smells!

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Buc-ees,

Captured by
AB2
Nov 24, 2012

hannahsbaker7

Nov 26, 2012 11:15 am

I just laughed out loud. What is this place?!

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Microsoft

Captured by
AB2
Nov 26, 2012

hannahsbaker7

Nov 26, 2012 11:14 am

I kind of hate the way this window display looks...

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Altoids

Captured by
kimber8324
Oct 1, 2012

tomcalabrese

Nov 25, 2012 9:14 pm

Stay tuned for their 'leg lamp' ad coming next.

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Tesla

Captured by
rgordonsmith
Nov 20, 2012

tomcalabrese

Nov 25, 2012 9:12 pm

I don't own a car, but if I did it would most certainly be a Tesla. The Tesla Model S is so beautiful, and even car people love it.

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Fanta

Captured by
rgordonsmith
Nov 22, 2012

tomcalabrese

Nov 25, 2012 9:10 pm

I actually think these cans have a lot more playfulness and are stronger than Fanta's in the US.

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Ray-Ban

Captured by
Janavi
Nov 25, 2012

tomcalabrese

Nov 25, 2012 9:08 pm

Is it weird their tagline says "never hide" but the words themselves are partly hiding?

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Nike

Captured by
davidj24
Nov 25, 2012

tomcalabrese

Nov 25, 2012 9:07 pm

I definitely agree this is shocking and impactful, but I wonder if it's the right messaging they want to convey. Buy a nike product and ruin a car?

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Free
People

Captured by
Amy Speck
Nov 25, 2012

tomcalabrese

Nov 25, 2012 9:06 pm

I definitely agree, spot on lifestyle capturing by Free People. I've had to do a bunch of juicing recipe research for work, and they found a really unique way of photographing a unique recipe for a specific target.

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AT&T

Captured by
davidj24
Nov 25, 2012

tomcalabrese

Nov 25, 2012 9:05 pm

AT&T to me seems like one of those brands we learned about recently who had a pretty good logo, but all of their advertising, collateral, and messaging did not live up.

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L'Oreal

Captured by
Amy Speck
Nov 25, 2012

tomcalabrese

Nov 25, 2012 9:03 pm

Neutrogena definitely seems like the more sophisticated brand here. It looks like L'oreal is more for teenage girls.

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Warby
Parker

Captured by
tomcalabrese
Nov 25, 2012

ConroyLand

Nov 25, 2012 8:38 pm

This tour they've been doing is really brilliant, especially for cities other than NYC when there is no access at all to a showroom.

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Brooklyn
Nets

Captured by
Amy Speck
Nov 25, 2012

ConroyLand

Nov 25, 2012 8:36 pm

This logo gets a lot of flack from the design community, but I love it and I think it's perfect for Brooklyn and who they are trying to appeal to.

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The
Ace
Hotel

Captured by
hannahsbaker7
Nov 5, 2012

ConroyLand

Nov 25, 2012 8:31 pm

It says a lot about the brands that stepped up during Sandy. That won't be forgotten either.

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Google

Captured by
tomcalabrese
Nov 4, 2012

ConroyLand

Nov 25, 2012 8:29 pm

Disappointed none of you were using the visual effects. I'm a big fan of the scuba mask.

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Skype

Captured by
Catalina
Nov 13, 2012

ConroyLand

Nov 25, 2012 8:28 pm

You stole this one from me, ha! It's a great name.

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Fandango

Captured by
Andy_McGrath
Nov 20, 2012

davidj24

Nov 25, 2012 8:26 pm

Great post... Sometimes we get so used to using these brands in our everyday lives that we dont even realize that the names are so odd and dont even mean anything.

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Mr.
Clean

Captured by
davidj24
Nov 25, 2012

ConroyLand

Nov 25, 2012 8:26 pm

This is genius!

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